While mass-market candles sales are dimming, sales of luxury candles doubled in growth in 2014, according to data from Kline & Company. Building upon previous years’ growth, active diffusers are also warming up to become new gems on the market. However, boutique brands such as Rituals are continuing to see success with home fragrance classics such Rituals Fragrance Sticks ($39). For more on the brand, look here.

A natural way to scent your home, the reed diffusers are said to last up to three months and deliver aromatic and soothing scents to any room. Fragrance selections span from Vanilla Orchid (myrrh & vanilla),  Under A Fig Tree (fig & copaiba), Sweet Sunrise (cedar & sweet orange), Spring Garden (vetiver & sage) and Hammam Secret (rosemary & eucalyptus). The products are solid in rather tall tubes (15-inches high) but are packaged quite elegantly with a rustic, floral print.  According to Rituals, to “intensify the fragrance experience, combine the fragrance sticks with a scented candle.”
 
In other news, Rituals recently released the Tao collection of personal care.  The new Tao collection with calming White Lotus, refreshing Chinese Mint and soothing Yi Yi Ren, nourishes Yin and has been designed to bring balance and tranquility into your busy life. Wai Wang is an exfoliating body scrub which gently removes dead skin cells. The T’ai Chi foaming shower gel sensation combines the relaxing fragrance of White Lotus with the nourishing properties of Yi Yi Ren, an ingredient traditionally used in Chinese medicine. The calming body & massage oil Xiu Xi is enriched with organic White Lotus and nourishing Yi Yi Ren as well. The Silence 3 in 1 miracle hand scrub is a luxury hand scrub for daily use, which deeply cleanses, refreshes and softens your hands.